Etsion Brands Ltd - Business Overview

Company Overview

FieldDetails
Company Name (EN)Etsion Brands Ltd
Company Name (HE)עציון מותגים בע"מ
Company Number517176301
Registration Date11 June 2025
StatusActive
TypeIsraeli Private Limited Company (Companies Law, 1999)
PurposeAny lawful business
Registered AddressMeitav 5, Apt 165, Floor 26, Tel Aviv-Yafo 6789804
Personal AddressSderot HaHaskala 17, Entrance B, Apt 64, Tel Aviv 6789037


Ownership Structure

Share Capital

Shareholders

NameIDSharesPercentageSince
Yohay Etsion03151353450050%11/06/2025
Rinat Etsion03621917850050%11/06/2025

Director & CEO

Signing Authority


Banking

Company Account

FieldDetails
BankBank Hapoalim
Branch754 (Pinkas)
Account Number328333
IBANIL770127540000000328333
Open Since19/06/2025
Balance (06/11/2025)NIS 136,692.01

Personal Account (Yohay Etsion)

FieldDetails
BankBank Hapoalim
Branch754 (Pinkas)
Account Number223231
IBANIL960127540000000223231
Open Since03/11/2010
Balance (07/07/2025)NIS 371,250.61

Online Banking Setup (23/06/2025 Board Resolution)

UserAccess Level
Yohay EtsionFull operations
Rinat EtsionView only
Accountants (3)View only

Transaction Limits: NIS 100,000 per transaction, NIS 500,000 monthly


Legal Agreements

1. Loan Assignment Deed

2. Agency & Collection Agreement

3. Related US Entity


Tax & Accounting

Tax Registrations (all under #517176301)

Tax Advisor

FieldDetails
FirmMasAmerica Ltd
PrincipalSteven Ettinger, Esq.
Engaged19/06/2025
ScopeUS tax returns for Queskr, Form 5472, Beneficial Ownership Report, Delaware registration, strategic tax planning (Israel-US structure)
FeesNIS 1,500/hour (legal), NIS 9,000 (compliance package)

Accountant / CPA

FieldDetails
FirmGitiat-Efek CPA
PrincipalNir Gitiat (ID 514045335)
Websitegacpa.co.il
RoleAuthorized representative before Israeli Tax Authority (Power of Attorney)


Financial Summary

Owner's Loans to Company

DateAmountSource
22/06/2025NIS 400,000Yohay Etsion personal account
26/06/2025NIS 200,000Yohay Etsion personal account
TotalNIS 600,000

Company Balance

Notable Company Expenditures

DatePayeeAmountPurpose
06/11/2025Nitzan GreenfeldNIS 1,180Property appraisal, Sderot HaHaskala 17

Personal Financial Details (Yohay Etsion)

ItemAmountNotes
Salary (Cognyte)NIS 61,486.11/monthEmployer at time of incorporation
RentNIS 1,580/monthTo Yara Management (standing order)
ElectricityNIS 552.34/monthIEC, contract 347948027, Meitav 5
CPA PaymentNIS 3,776To Triple-N Financials
Training Fund (Meitav Dash)NIS 257,886.32Withdrawal
Training Fund (Clal)NIS 233,015.68Withdrawal


Key Dates Timeline

DateEvent
11/06/2025Company incorporated; Articles of Association adopted; First shareholders/directors declarations
17/06/2025Board resolution: signing authority granted to Yohay and Rinat
19/06/2025Company bank account opened (328333, Bank Hapoalim); MasAmerica engagement signed
22/06/2025Owner's loan: NIS 400,000 transferred to company
23/06/2025Board resolution: online banking setup with access levels
26/06/2025Owner's loan: NIS 200,000 transferred to company
29/06/2025Electricity bill for Meitav 5 address
03/07/2025Bank letter confirming personal account details
06/07/2025Personal account ownership confirmation
07/07/2025Updated ownership confirmation (new address: Meitav 5)
06/11/2025Property appraisal payment (NIS 1,180) for Sderot HaHaskala 17


Document Inventory

Legal & Registration Documents

DocumentLanguageDescription
Certificate of Incorporation.pdfENOfficial certificate of incorporation issued by Registrar of Companies
תעודת התאגדות.pdfHESame certificate, Hebrew version
ETSION BRANDS Company Info.pdfENCompany registry extract with full details
נסח חברה.pdfHECompany registry extract, Hebrew version
תקנון 11062025.pdfHEArticles of Association
בקשה לרישום חברה 11062025.pdfHECompany registration application
הצהרת בעלי מניות 11062025.pdfHEFirst shareholders declaration
הצהרת דירקטורים 11062025.pdfHEFirst directors declaration
37272832_1208_11062025_085150.pdfHECorporations Authority welcome guide for new companies

Board Resolutions & Authority

DocumentLanguageDescription
פרוטוקול מורשי חתימה.pdfHESigning authority protocol: each shareholder signs independently
שינוי פרוטוקול חתום.pdfHEOnline banking setup: access levels and transaction limits
Legal Drafts.pdfENLoan Assignment Deed, Agency Agreement, Board Resolutions (Queskr)

Banking Documents

DocumentLanguageDescription
Bank Ownership Confirmation.pdfENCompany account (328333) ownership confirmation
ניהול חשבון.pdfHECompany account management confirmation
Yohay Etsion BANK ACCOUNT INFO.pdfENCompany bank account details sheet
Account Statement - Yohay Etsion.pdfENPersonal account (223231) transaction history
Yohay Etsion - Account & Transactions 223231.pdfENDetailed 30-day personal transaction history
Yohay Etsion Bank Statement.pdfENFormal bank letter confirming personal account
ownershipConfirmation (1).pdfENPersonal account ownership confirmation (06/07/2025)
ownershipConfirmation 3.pdfENPersonal account ownership confirmation (07/07/2025, updated address)
ביצוע העברה.pdfHEBank transfer confirmation: NIS 1,180 property appraisal

Tax & Accounting

DocumentLanguageDescription
Engagement Letter - Tax Advisory (signed).pdfENMasAmerica Ltd engagement for US-Israel tax advisory
Engagement Letter - Tax Advisory.pdfENUnsigned version of the same engagement letter
ייפוי כח רשות המיסים - חתום.pdfHEPower of Attorney for Tax Authority (Gitiat-Efek CPA)
פתיחת תיק מס הכנסה.pdfHEIncome tax file registration with accountant details

Personal / Utility

DocumentLanguageDescription
Electricity Bill - Yohay Etsion - Meitav 5.pdfEN/HEIEC electricity bill, NIS 552.34, Meitav 5 address
נספח מסלולים.pdfHEBank Hapoalim account plan options (generic, informational)
תעריפון מצומצם.pdfHEBank Hapoalim fee schedule (generic, informational)


Status of Business Matters

Active / In Progress

Pending / To Monitor

Unexplored Subdirectories

The following subdirectories in the source folder were not explored due to access limitations: These may contain additional relevant information about ongoing operations, UK entity details, and financial records.


Generated: 2026-02-08 Source: 28 documents from G:\My Drive\Business\Businesses\Etsion Brands